The Power Of Strategic Thinking
Lock In Markets, Lock Out CompetitorseBook - 2000
This text expands on one theme: the ultimate strategy is a proactive, offensive strategy that keeps surprising competitors and makes these competitors irrelevant. It shows any company how they can formulate and implement such a distinctive and winning strategy.
Publisher: New York, N.Y. : McGraw-Hill, c2000.
Characteristics: xii, 206 p. : ill. ; 24 cm.