The Breakthrough Company
How Everyday Companies Become Extraordinary PerformersBook - 2008
The vast majority of small businesses stay small--and not by choice. Only the most savvy and persistent--a tiny one tenth of one percent--break through to annual sales above $250 million. Here, consultant McFarland pinpoints how breakthrough success is associated with a clearly identifiable set of strategies and skills that anyone in any business can emulate. McFarland spent five years building and analyzing the world's largest growth-company performance database and interviewing more than 1,500 growth-company executives on four continents. His goal was simple: to identify the secrets of breakthrough. The result is a collection of real-world tools and myth-busting insights that can be used by anyone wanting his or her business to join this exclusive circle.--From publisher description.
Publisher: New York : Crown Business, c2008.
Edition: 1st ed.
Characteristics: xii, 271 p. : ill. ; 25 cm.