The Corporate Culture Survival Guide

The Corporate Culture Survival Guide

Sense And Nonsense About Culture Change

Book - 1999
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By outlining the elements of corporate culture and laying down in plain terms how corporations can assess whether or not they have the "right" culture for their product and organization, this book shows readers how to institute real change. The guide is framed around the questions managers ask most often, such as "What is corporate culture?" and case studies illustrate how to dismantle a dysfunctional corporate culture.
Publisher: San Francisco, Calif. : Jossey-Bass, c1999.
Edition: 1st ed.
ISBN: 9780787946999
Characteristics: xvii, 199 p. ; 24 cm.


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